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Theresa Stroisch
For Organizations
The Imagination Age
Writing
About
Contact
Theresa Stroisch
For Organizations
The Imagination Age
Writing
About
Contact
For Organizations
The Imagination Age
Writing
About
Contact
Writing
July 3, 2026
What Your Best Thinking Is Defending
July 3, 2026

BlackBerry saw the iPhone clearly and read every flaw correctly. Being right is what undid them. Every organization runs a Default Script, a definition of success it stopped questioning. Breaking it takes imagination.

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July 3, 2026
June 4, 2026
Very Good at the Wrong Question
June 4, 2026

When a leadership team keeps landing on the same two options, the problem isn't the strategy. It's what the room can no longer see — and why the brain makes that invisible by design.

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June 4, 2026
May 27, 2026
Talk to Strangers
May 27, 2026

The InnoCentive data should change how every leader thinks about who belongs in the room. Roughly a third of problems that defeated experienced corporate scientists were solved by outsiders — and the further from the field, the more likely the solve.

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May 27, 2026
May 9, 2026
What Gets Harder When AI Gets Better
May 9, 2026

AI is consolidating the work senior leaders have excelled at for decades. What remains is the harder work of picturing what isn't there yet and deciding what deserves to exist.

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May 9, 2026
April 15, 2026
The Life You Didn't Choose
April 15, 2026

You built the life you planned, and you can't remember when it last felt like yours. The Default Script is the definition of success you inherited before you had the language to question it.

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April 15, 2026
March 6, 2026
Why I Wrote The Imagination Age
March 6, 2026

Why I wrote The Imagination Age.

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March 6, 2026

Imagination — the human competence this era demands.

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